{"id":6105,"date":"2009-07-14T00:20:52","date_gmt":"2009-07-14T05:20:52","guid":{"rendered":"http:\/\/www.epictales.org\/treskillard\/2009\/07\/14\/what_is_the_purpose_of_a_book_cover_a_di\/"},"modified":"2009-07-14T00:20:52","modified_gmt":"2009-07-14T05:20:52","slug":"what_is_the_purpose_of_a_book_cover_a_di","status":"publish","type":"post","link":"http:\/\/www.epictales.org\/treskillard\/2009\/07\/14\/what_is_the_purpose_of_a_book_cover_a_di\/","title":{"rendered":"What Is The Purpose Of A Book Cover? A Discussion"},"content":{"rendered":"<div style=\"float:left; margin-right:10px; margin-bottom:10px\"><a href=\"http:\/\/alexanderfield.blogspot.com\/\"><img data-recalc-dims=\"1\" width=\"1200\" decoding=\"async\" height=\"100\" src=\"https:\/\/i0.wp.com\/2.bp.blogspot.com\/_3G5ZujzOlN0\/SZzEW73MT7I\/AAAAAAAAAwI\/8LgBTt58aYU\/S220\/Alex.jpg?fit=1200%2C100\" alt=\"Alexander Field's Blog\" title=\"\" \/><\/a><\/div>\n<div style=\"float:right; margin-left:10px; margin-bottom:10px\"><a href=\"http:\/\/sethgodin.typepad.com\"><img data-recalc-dims=\"1\" width=\"1200\" decoding=\"async\" height=\"100\" src=\"https:\/\/i0.wp.com\/sethgodin.typepad.com\/head-clickme2.gif?fit=1200%2C100\" alt=\"Seth Godin's Blog\" title=\"null\" \/><\/a><\/div>\n<p><strong>This post is in response to Alexander Field<\/strong> and his blog post over at <strong><a href=\"http:\/\/alexanderfield.blogspot.com\/2009\/07\/purpose-of-book-cover.html\">The Mystery &amp; The Magic<\/a><\/strong>, which in turn is in response to <strong><a href=\"http:\/\/sethgodin.typepad.com\/seths_blog\/2009\/07\/the-purpose-of-a-book-cover.html\">Seth Godin&#8217;s blog post<\/a><\/strong>.<\/p>\n<p><strong>The whole discussion is about &#8220;What is a book cover&#8217;s purpose?&#8221;<\/strong>  So here we go.<\/p>\n<p>Alex,<\/p>\n<p>I agree with Jared, who commented on your blog, that <strong>for online books the reviews are very important<\/strong>.  But if the cover of the book just stinks, I doubt I&#8217;d even look at the reviews. <\/p>\n<p><center><strong>BAD COVER = LOW QUALITY EDITING<\/strong><\/center><\/p>\n<p>Keep in mind, though, that <strong>the small size of the covers on Amazon is in direct relationship to the bandwidth<\/strong> that we currently have on the internet.  <\/p>\n<p><strong>As speeds increase, we can expect that cover to get larger<\/strong> and more important until&#8230;<\/p>\n<p>&#8230;maybe ten years from now, <strong>the speed will increase until every single professional book on Amazon will begin with its own high-res flash animation \/ book trailer<\/strong>. <\/p>\n<p>The download will be so fast <strong>you will begin to expect it on every book<\/strong>.  If a book doesn&#8217;t have something like that, the publisher will have trouble selling it:<\/p>\n<p><center><strong>BAD BOOK TRAILER = LOW QUALITY EDITING<\/strong><\/center><\/p>\n<p><strong>My point: What we think of as &#8220;The Cover&#8221; today will change.<\/strong><\/p>\n<p>BUT&#8230; that Amazon <strong>book trailer should be based on the same themes presented in the cover<\/strong> of the book &#8230; the two will be in sync. <\/p>\n<p><strong>SO&#8230; the cover will still be important<\/strong> thematically, it will just be a smaller part of what I would call the &#8220;First Impression&#8221;.<\/p>\n<p><em>And the Amazon reviews are part of that.<\/em><\/p>\n<p><strong>As to the purpose of a book cover?<\/strong>  The purpose will always be, like you said, Alex, to sell books.  What publisher doesn&#8217;t want to sell books?<\/p>\n<p><strong>If, as Seth Godin says<\/strong>, this also &#8220;Tee[s] up the reader so the book has maximum impact&#8221; all the better, especially <em>for future sales<\/em>.<\/p>\n<p>Anyway, there is my two cents on the topic.  Everyone: visit <a href=\"http:\/\/alexanderfield.blogspot.com\/2009\/07\/purpose-of-book-cover.html\">Alex&#8217;s<\/a> and <a href=\"http:\/\/sethgodin.typepad.com\/seths_blog\/2009\/07\/the-purpose-of-a-book-cover.html\">Seth&#8217;s<\/a> blog and chime in!<\/p>\n<p><strong>And here&#8217;s a question for my blog readers.<\/strong>  I have created the cover for book 2 of the Merlin Spiral, and this is neither a professional image, nor is it necessarily what a publisher would choose, but here&#8217;s my question:<\/p>\n<p>Is this too scary of a cover?  Do I need to tone this down?<\/p>\n<p>What do you think?  Would you buy a book with a cover like this?<\/p>\n<p><center><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/epictales.org\/images\/robert\/Merlins_Shadow.jpg?w=1200\" alt=\"Merlin's Shadow, Book 2 of the Merlin Spiral\" title=\"Merlin's Shadow, Book 2 of the Merlin Spiral\" \/><\/center><\/p>\n<p><em><strong>Note: I have updated this image after the comments came back that it gave the impression that my book was a horror novel.  Thanks for the help, everyone! <\/p>\n<p>Any comments on the new image are welcome!<\/strong><\/em><\/p>\n<p>Views: 97<\/p>","protected":false},"excerpt":{"rendered":"<div class=\"entry-summary\">\nThis post is in response to Alexander Field and his blog post over at The Mystery &amp; The Magic, which&hellip;\n<\/div>\n<div class=\"link-more\"><a href=\"http:\/\/www.epictales.org\/treskillard\/2009\/07\/14\/what_is_the_purpose_of_a_book_cover_a_di\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &ldquo;What Is The Purpose Of A Book Cover? A Discussion&rdquo;<\/span>&hellip;<\/a><\/div>\n","protected":false},"author":1,"featured_media":6106,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[13,15,41,37],"tags":[],"class_list":["post-6105","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-the-merlin-spiral","category-2-merlins-shadow","category-blog-reading","category-marketing-ideas","entry"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.epictales.org\/treskillard\/wp-content\/uploads\/2015\/05\/Alex6.jpg?fit=220%2C217","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p67v0M-1At","_links":{"self":[{"href":"http:\/\/www.epictales.org\/treskillard\/wp-json\/wp\/v2\/posts\/6105","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.epictales.org\/treskillard\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.epictales.org\/treskillard\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.epictales.org\/treskillard\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.epictales.org\/treskillard\/wp-json\/wp\/v2\/comments?post=6105"}],"version-history":[{"count":0,"href":"http:\/\/www.epictales.org\/treskillard\/wp-json\/wp\/v2\/posts\/6105\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.epictales.org\/treskillard\/wp-json\/wp\/v2\/media\/6106"}],"wp:attachment":[{"href":"http:\/\/www.epictales.org\/treskillard\/wp-json\/wp\/v2\/media?parent=6105"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.epictales.org\/treskillard\/wp-json\/wp\/v2\/categories?post=6105"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.epictales.org\/treskillard\/wp-json\/wp\/v2\/tags?post=6105"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}